It’s a tough world out there, especially in the world of Amazon. After all, how are you supposed to find the winning product out of 12 million?
Enter: Jungle Scout. This program lets you find the best selling products on Amazon, even with the competition.
In this article, I’ll cover all the up-to-date info. for 2020. Jungle Scout is a game-changer for many individuals, and it might even help you succeed in Amazon’s Fulfillment by Amazon (FBA) world.
After all, Amazon’s one heck of a jungle— and you need a sharp tool to navigate it.
Jungle Scout Review 2020
What is Jungle Scout?
Jungle Scout is an easy-to-use tool that helps people find winning products, estimate sales, research keywords, and spy on your competition— all from a single dashboard. If you’re interested in Amazon FBA at all, then you probably already heard of jungle scout.
And if you haven’t, it’s okay (hint: it’s the biggest tool out there for Amazon FBA goodness).
Jungle Scout was founded in 2015 by Greg Mercer after finding that selling products on Amazon was super tedious— imagine filling out tons of spreadsheets for all Amazon products you are researching!
Today, there are tons of customers— over 225,000 of them. Are you one of them already? Or are you thinking about jumping on the jungle bandwagon? Read on to find out why you need Jungle Scout.
Why You Need Jungle Scout
There’s a major problem that Amazon sellers who don’t use Jungle Scout face: they spend countless hours conducting research, categorizing products, and filling out spreadsheets.
If you’ve been there, you know it can drive anyone mad.
The solution? Enter: Jungle Scout, the tool that cuts down your hours and makes it fun and simple to find profitable products to sell.
And in the world of FBA, product research is the most important factor for success. Plus, competition is increasing daily. In fact, there were 1,029,528 new Amazon sellers last year alone. With all these sellers, newbies to Amazon FBA should keep this in mind:
You’ve got to out beat the competition.
And one of the biggest mistakes newbies make is finding a product they like, betting all their chips on said product, aaaand… Nothing happens.
That’s because a “good” product can actually be a garbage one if you don’t know what to look for. And garbage products will result in failure, no matter what.
So if you’re looking to find a winning product and save tons of time (think: opportunity cost), use Jungle Scout to get that advantage as an Amazon seller. Now, we’ll cover the key features and benefits of Jungle Scout.
Key Features & Benefits Overview
Find your niche with Niche Hunter
This feature of Jungle Scout is a must-have. Because even if you think you’ve found the Bestest-Most-Awesome-Niche-Ever™, you could still flop horribly.
That’s why Niche Hunter exists to find you profitable niches in different categories. When you select a niche, Niche Hunter takes a look at the top 10 listings for that niche to make sure it’s profitable.
Here’s a general breakdown of Niche Hunter:
1. On the first screen, you will find many filters and parameters. You can select your country, average units sold, average price, and more.
2. Once you’ve set your parameters, you’ll be given a list of keyword and niche opportunities.
3. Finally, you’ll be able to see the search results with different statistics, such as a number of reviews and top sellers in the niche.
Want a more detailed explanation? Check out Jungle Scout’s guide on How to Use the Niche Hunter.
The key takeaway is that you’ll be able to save time by seeing how profitable your niche is. Or save yourself the headache of investing and losing money in a not-so-profitable niche, as one guy did with bike carriers and baby diapers.
And once you’ve found your niche, you can move on to finding a knock-out product.
Find a profitable product with Product Tracker
So, you’ve got your niche down. Now instead of searching all day for the perfect product, the Product Tracker feature does all the dirty work for you.
Product tracker is so essential— without it, you might end up looking like this:
You’ll be able to find the top products for the niche you chose from the comfort of your own home (yes, even in your pajamas).
Here’s how it works:
1. Use Product Tracker to track Best Seller Rank, sales, revenue, and more for any product you search for.
2. You can see more detailed metrics such as calculated margins, pricing, and sales velocity.
3. You can create lists by grouping together similar products directly into Product Tracker. This means no more spreadsheets for you!
Along with the above data, you’ll be able to see things such as:
- Brand name
- Monthly profit
- Competitors’ monthly sales
- Average rating
- Number of reviews
Product Tracker should be renamed “Spy Tool” because that’s what it is— you can find out all sorts of info from any and all products you want! How nifty is that?
And once you use the tool to find a (similar) winning product, now you need a manufacturer or supplier.
Find your source with Supplier Database
Great! Now you found a product. But how do you find the perfect supplier for the product(s) you researched? (No, knocking on doors and asking random people likely won’t work.)
Enter: the new-for-2019 feature, Supplier Database. This feature includes a searchable supplier database to satisfy all your supplier-finding needs. Plus, it’s easy to use, too:
1. Search for a product you want to find a supplier for.
2. Cha-ching! After searching, you’ll be brought to the search results page where you can find a list of suppliers with their contact details.
Easy, right? Gone are the days of tirelessly searching high and low for the best suppliers. Since the launch of this new feature, last year now is the best time to hop on the Jungle Scout-bandwagon, as it’s proving to become a more all-in-one package for Amazon FBA needs.
Great, so you got a supplier. What’s next? Time to do some research.
Optimize your listings with Keyword Scout
Some customers have a clear idea of what they want and are more specific in their searches, while others search for products very broadly.
So how do you know what words to use? Let me ask you— how are apple-flavored lollipops related to human health?
Precisely. Amazon keywords, like apple-flavored lollipops, are foundational. They’re essential.
Without the right keywords, your product is irrelevant.
Let’s take a look at how Keyword Scout is used:
1. Search for a keyword term. For example, searching “yoga mat” will not only show keywords with a yoga mat in them but also show other relevant search terms.
2. Find a product that has a high search volume but low competition. For example, if you search “yoga mat’ you can find different terms listed:
you need to be able to pull in the most customers by doing keyword research.
Launch your product with the Launch feature
Now that you’ve gotten your keyword chosen, let’s focus on product ranking. What gets your product ranked the highest?
Of course, it’s sales.
But the problem is twofold: you can’t get any sales if your products don’t rank higher, and your products won’t rank higher if you don’t get any sales.
Jungle Scout’s Launch feature solves that problem. Launch allows you to successfully launch a product and get initial sales. This leads to a higher rank, which leads to positive reviews.
So how does it all work?
1. Simply go to the Launch feature on Jungle Scout. Here, you’ll be able to launch a campaign for your product.
2. Send out an email campaign or product promotion for those juicy sales!
Of course, it isn’t that simple. Want to learn more? Check out Introducing Jungle Scout Launch features.
Using email campaigns will help you get positive reviews while discounting your products through promotions will greatly increase your sales.
Manage your sales through Sales Analytics
Finally, the good stuff. You’ve found your niche product, a good supplier, optimized it using keywords, and launched it using emails and promotions.
Now that you’ve got sales, let’s take a look at Jungle Scout’s Sales Analytics feature, which is quite impressive indeed…
You can find your sales analytics in two steps:
1. Connect your Amazon store to Sales Analytic
2. Enter the product number to see all the reports of your product sales.
Once you’ve completed that, you’ll be able to see tons of cool stuff like sales and profit data, trends, ROI, and all your expenses. Sales Analytics is like the coolest sidekick that you’ve always wanted.
You’ve heard of most of the key features that Jungle Scout has to offer (although there are more— check them out here. Now let’s get down to the nitty-gritty: the pricetag (of course, many good things life aren’t free).
Jungle Scout Pricing: What’s the best option?
First of all, Jungle Scout’s pricing is a bit confusing. There are three different ways you can pay for and use Jungle Scout:
- The web app, which grants you a large number of features to help find you products and niches.
- The extension, which you can use in your browser to help you evaluate niches, products, and search terms.
- The combo package, which allows you to buy both and save money.
You can also pay monthly or yearly. Here’s a breakdown of the costs:
|Monthly Cost||Yearly Cost|
|Jungle Scout App||$49/month||$39/month|
While the app and web extensions can be bought and used separately, it’s recommended that you buy the package deal. Not only will you be able to reap all the benefits, but you’ll also gain that sweet, sweet jungle street ‘cred (too much…?).
Just think about it: you’ll save hours or even days of valuable time by using Jungle Scout. There’s a downside, though: if you’re selling more products, you pay more (except if you’re using only the extension). But that means you’re also making a ton of dough, right? So not much downside there.
The other major downside is… Jungle Scout is not a miracle solution.
Newbies will ultimately make a lot of mistakes even with using Jungle Scout. But it’s a learn-as-you-go process, so that’s totally expected.
But it sure helps a lot to be using one of the best tools out there for Amazon FBA. Let’s recap…
Jungle Scout Review 2020: The Ultimate Amazon FBA Tool
I’m not giving this out like crackers— Jungle Scout really deserves this title.
If you have trouble finding the perfect niche, the right product to sell, finding a supplier for your product, using keywords for optimum views, or launching your product, Jungle Scout’s got you covered.
As Benjamin Franklin once said, “The best investment is in the tools of one’s own trade.” And Jungle Scout is just that: a tool.
But the bottom line is there’s no better Amazon FBA tool out there. If you’re seriously interested in Amazon FBA or even just a beginner who wants to try something new, I’d seriously consider using Jungle Scout.
And maybe one day you’ll join the ranks of those who made it big.
Good luck out in the jungle!
You may also like: