TL;DR: What’s the best Pay Per Lead companies that that pay for leads? 🤔
I’ve been with ShareASale for almost a year and have nothing but good things to say about their program:
- Partnerships with major brands (no need to join other PPL programs)
- Intuitive merchant interface
- Legitimate brand image (they’ll pay on time, every time)
Affiliate marketing is a lucrative business with the lowest barriers to entry.
You can literally build and scale a business to profitability under 6 months (or less). This staggering statistic is unreal!
However, the competition in the affiliate industry is quite intense with everyone and their mom starting up an affiliate site.
What’s more affiliate programs (psst.. Amazon) have been continuously reducing their commissions making it harder and harder to make more money from the affiliate.
Enter: Pay per lead affiliate programs.
A PPL program is just like every other affiliate program but better as it not only pay per sale but also per qualified lead (more on this later).
Basically, you get paid to drive a visitor to do simple things like sign-ups!
In this article, I cover the best PPL affiliate programs that are just handing out juicy commissions for mere sign-ups and qualified leads.
So let’s get started!
What is a Pay Per Lead Company?
Let’s say you just signed up for an affiliate program “Shamazon.”
The standard pay per lead offers the following:
- You promote products on their site
- You drive traffic to their site via affiliate links
- You only get paid if they make a sale
(spoiler alert: the conversion rate is usually <3%)
This is where PPL affiliate programs and help affiliate users get a much higher ROI from their users by offering commissions per signups, signing up to their mailing list or even a download.
Basically, you get paid to offer your affiliates qualified leads (which is a much higher conversion rate than 3%). What’s more, these programs usually have a tracking period that extends up to 180 days, so you can make a ton of cash if you have a high traffic website.
PPL vs CPA: What’s the difference?
Cost per acquisition or CPA is another form of affiliate marketing where affiliates get paid a commission for every new sign-up they generate.
But wait a minute! That’s exactly the same as a PPL, right?!
Well, yes but PPL is more than just sign-ups.
You see, pay per lead programs are much more “chill” and offer commissions per qualified leads which doesn’t have to be sign-ups. Instead, it can simply be sending a stream of traffic to their site. Basically, a simply click(s) could generate a payout!
Best PPl Affiliate Programs 2020
Affiliate marketing has been around for over a decade. Since then, there’s a ton of PPL affiliate programs that have come up.
But not all of them are as good. And the ones that are good? Are hard to find.
Pro tip: A quick way to tell if a site has an affiliate program is by checking their footer:
However, I don’t recommend joining more than two affiliate programs. Why? Because it gets tedious to keep track of earnings and diversifies your attention way too much.
Instead, focus on one or two affiliate programs and only scale when you’re making $1000+ from a single program.
Which is why I only have a single recommendation for PPL program—
ShareASale Pay Per Click Program
Share A Sale is an Illinois based PPL program that has the largest arsenal of affiliate products. What’s more, they offer lucrative commissions for both Sales and Leads—and have one of the best customer support team.
I’ve been using them for almost a year and experience and have nothing but good things to say about them.
Here’s a glimpse into their juice Pay per lead programs—
I particularly love how easy it is to scroll through different merchants as this allows you to easily find hot affiliate programs that would otherwise take several hours to find.
Honestly, I don’t join many PPL programs as I like focusing on one thing at a time. What’s more, ShareASale is one of the best PPL programs out there that makes it an absolute no brainer to join.
Here are three reasons I love Share A Sale
1. Reputable Affilaite
Unlike other (shady) affiliates, Share A sale has been around for a long time (and it’s still kicking ass!).
Working with a reputable company is absolutely crucial as they have real policies and stick to it which basically means you’ll get paid on time every time.
2. Free and Easy signup
Unlike other affiliates, ShareASale offers its signups for free. It’s a simple five-step process that can be done in a few minutes. This is particularly great for beginner affiliates and sites that don’t have as much traffic.
3. A whole multitude of Merchants
As mentioned before, I hate joining many affiliate programs. But with ShareASale, you won’t need to as it has one of the biggest portfolios of PPL and CPA programs.
What’s more ShareASale has partnerships with some of the biggest brands (perks of having a solid brand presence). In fact, they boast over 40 different niches, that filled with a whopping 4,800 unique merchants!
How to make money as a PPL affiliate marketer?
Most people thing are easily phases by the massive commissions offered by some PPL programs, but they don’t realize the amount of work involved in marketing those products.
Affiliate marketing like every other business takes a lot of hard work, but it most definitely pays off!
Here’s a snippet of my ShareASale commissions for this month—
And this is the first month that I’ve crossed 500 dollars!
You see, affiliate marketing is a long game and takes a lot of time in the beginning. But if you keep at it and work towards your goals, you will most definitely start seeing real results.
Here’s a breakdown of the things you’ll need to make a solid profit as a pay per leader marketer:
- Patience and persistence to work on something without seeing any results for months.
- A WordPress blog that’s optimized for SEO.
- Partnership with a single (but reliable) PPL program like ShareASale.
Remember, there are no shortcuts or get rich schemes so make sure to create a system to build your affiliate marketing blog.
Winding up on Pay Per Lead Companies
PPL programs are a great way for both advertisers and publishers to benefit from cost-effective affiliate marketing.
Online marketers love PPL programs because it allows them to maximize commissions by earning as a commission of the traffic they send to their affiliates.
What’s more, since money doesn’t have to change hands, there’s a much higher conversion rate.
However, affiliate marketing is no easy feat, and you’re most likely going to run into problems, So feel free to reach out and get in touch if you have any questions regarding affiliate marketing.